MoiraGenerate ad variations, diagnose why they work or fail, and kill the losers before you spend. Better ads, less waste.
More ads doesn't mean better results. Without knowing why ads work or fail, you're just spending faster.
If you make 50 ads and 5 win, your win rate is 10%. Moira filters your 50 down to 25 — keeping all 5 winners. Now your win rate is 20%.
Same 5 winning ads. Half the spend. Double the win rate. Your revenue stays the same — your waste gets cut in half.
Generate ad variations, diagnose what works and what doesn't, then feed the signal into your next brief. Every cycle gets sharper.
Moira created and diagnosed the winners. These are the actual Facebook results.
“Moira predicted our top-performing ads with incredible accuracy. It's now a mandatory step before we spend a dollar on any campaign.”
“We tested 30+ ad variations. The ads Moira recommended achieved a 29% lower Cost Per Result — saving us thousands in wasted spend.”
“We needed to find the most effective messaging for subscriber acquisition. Moira gave us the answer before we spent a dollar testing.”
Each company tested ~30 ad variations. These numbers represent actual Facebook campaign performance, not predictions.
Every test builds a richer picture of your audience. The more you create and diagnose, the smarter your next round of ads gets.
Why someone stopped scrolling and why they didn't click are different problems with different solutions. Moira separates these signals so you fix the right thing.
Males 35–44 stopped for professional aesthetic. Females 25–34 responded to the curiosity hook. Every insight is tagged to the persona who generated it.
Qualitative reasoning on why each ad resonated — not just a score, but the underlying signal. Was it the visual? The hook? The emotional frame?
Moira synthesizes diagnostic signal into a production-ready brief. What to mirror, what to avoid, what angles to test. Each round of creation gets smarter.
Teams that create and diagnose with Moira don't just get better ads — they build a compounding creative intelligence that makes every round of ads sharper than the last.
No seat licenses. No surprises. Credits scale with your testing volume.
Best for small teams or early-stage testing.
Best for regular research cadences.
Agencies and high-volume teams. We'll build a plan around your testing cadence.
Everything you need to know before you start doubling your win rate.
Self-serve if you want speed, or book time if you want a guided walkthrough.
No signup required. Use them standalone, or pair them with Moira to test what you create.
Generate fresh hook angles for Facebook, Instagram, TikTok, and LinkedIn in seconds.
Generate Hooks →Create branded static ad concepts from your logo, product images, and description.
Generate Ads →Calculate click-through rate instantly from clicks and impressions, with benchmarks.
Calculate CTR →Stop guessing which ads will win. Moira ranks your entire creative slate before launch — so you put more budget behind your best work and stop funding losers.
Free 14-day trial if you want to self-serve, or book a live call if you want a walkthrough first.
